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HOLLYWOOD MEDIA CORP. ANNOUNCES FIRST QUARTER 2007 RESULTS
Thursday, May 10, 2007

First Quarter Revenues Up 25.9% to $28.4 Million
Broadway Ticketing Deferred Revenue up 20.0 % as of March 31, 2007

(Boca Raton, FL – May 10, 2007) – Hollywood Media Corp. (NasdaqGM: HOLL), a leading provider of news, information and ticketing covering the entertainment and media industries, today announced financial results for the first quarter ended March 31, 2007.

FIRST QUARTER 2007 FINANCIAL RESULTS

As previously reported, Hollywood Media’s Baseline StudioSystems business unit was sold to The New York Times Company in August 2006. For purposes of the financial results presented in this press release in accordance with GAAP, the operating results of Baseline StudioSystems for the first quarter of 2006 are reported as discontinued operations and excluded from Hollywood Media’s net revenues and results of continuing operations for that period. This presentation provides more meaningful year-to-year comparisons of Hollywood Media’s continuing operations.

Hollywood Media’s net revenues for the three months ended March 31, 2007 increased 25.9 percent to $28.4 million compared to $22.5 million for the first quarter of 2006.

EBITDA (Modified)* for the first quarter of 2007 was a loss of $2.4 million, as compared to a loss of $1.8 million for the first quarter of 2006 (excluding the operating results of the discontinued Baseline StudioSystems operations). The EBITDA loss increase in the first quarter of 2007 as compared to the first quarter of 2006 was due in part to several transitional and other factors including: a full quarter of operating loss at the developing U.K. based Theatre.com ticketing business launched in February 2006; redundant group ticketing operating expenses until the Company completes the integration of the Showtix business, expected in the third quarter of 2007; temporary redundant lease expense while we move our New York offices; and the expansion of the ad sales department discussed in segment highlights below. 

The loss from continuing operations for the first quarter of 2007 increased by 2.5 percent to $3.1 million, compared to a $3.0 million loss from continuing operations in the first quarter of 2006. 

Net loss for the first quarter of 2007 was $3.1 million, or a loss of $0.09 per basic and diluted share.  Net loss for the first quarter of 2006 was $2.7 million, or $0.08 per basic and diluted share.  Net loss for the first quarter of 2006 included $0.3 million of income from Baseline StudioSystems, which represents the re-classified activities for the period reported as discontinued operations. 

The Company’s cash and cash equivalents on hand were $20.7 million at March 31, 2007, as compared to cash and cash equivalents of $27.4 million at December 31, 2006. This decrease was primarily attributable to payment of $2.6 million for the purchase of Showtix in February 2007, and the purchase during the first quarter of 2007 of an additional $2.5 million of live theater ticket inventory available for sale in future periods to satisfy increasing customer demand. The cash and cash equivalents balance at March 31, 2007 does not include a $2.8 million cash portion of the purchase price for Baseline StudioSystems, currently held in escrow and expected to be released to Hollywood Media in August 2007 under the terms of the sale.

“We generated solid first quarter revenue growth in what is typically our most seasonally slow period, driven by continued growth in our Broadway Ticketing division,” commented Mitchell Rubenstein, Hollywood Media’s Chief Executive Officer.  “The Broadway ticketing market remains robust, highlighted by strong sales volume and industry-wide ticket price increases, and we are well-positioned to capitalize on favorable market trends going forward.  Deferred revenue for Broadway ticketing, an indicator of future Broadway ticketing revenues, stood at a healthy $26.9 million at March 31, 2007, a 20 percent increase over March 31, 2006. Although the first quarter of 2007 was impacted by strategic steps that hindered performance for the quarter, we expect improvements for the rest of the year.”

“In addition to investing in the long-term growth of our businesses, we also continue to actively consider strategic opportunities in conjunction with JPMorgan as our financial advisor.  This process is ongoing, and we will provide updates accordingly.”

FIRST Quarter 2007 Business Review

During the first quarter of 2007, Broadway Ticketing revenue was $24.0 million, a 30.3 percent increase as compared to the first quarter of 2006. The increase in ticketing revenue was primarily attributable to ticket price increases by theaters, increased number of tickets sold, increased availability of tickets to top Broadway shows, and a full quarter of revenues totaling $1.5 million for Theatre.com in the first quarter of 2007.

As previously reported, the Company acquired the Broadway ticketing business of Showtix LLC in the first quarter of 2007, strengthening the Company’s position as a leading group ticket seller. The Company expects meaningful EBITDA contribution resulting from the acquired business beginning in the third quarter of 2007, and Showtix’s performance should improve going forward as we recognize current deferred revenues from tickets sold, coupled with ongoing integration of operations and eliminations of redundancies.

Although our U.K. based Theatre.com business, which launched in February 2006 has grown its revenues significantly, the operating loss for Theatre.com was $0.3 million in the first quarter of 2007, which is below management’s expectations.  We are focused on this business and actively reviewing options for improving profitability.

EBITDA* for the Broadway Ticketing division in the first quarter of 2007 was $432,381, a decrease of $470,788 as compared to the first quarter of 2006. The Broadway Ticketing segment’s EBITDA in the first quarter of 2007 as compared to the first quarter of 2006 was negatively impacted by several transitional and other factors described above which increased expenses in the quarter in this segment by approximately $0.5 million.

Deferred revenue related to Broadway Ticketing, a leading indicator of future Broadway Ticketing revenues, was $26.9 million as of March 31, 2007, up 20.0 percent compared to $22.4 million of deferred revenue as of March 31, 2006.

The Company’s Data Business segment (excluding the discontinued operations of Baseline StudioSystems) contributed revenue of $1.6 million during the first quarter of 2007, an increase of 8.1 percent from the prior-year period, primarily attributable to increased licensing agreements over the year-ago period.  The Data Business EBITDA* declined by $66,307 from $650,797 in the first quarter of 2006 as compared to $584,490 in the first quarter of 2007.  The Data Business results for the first quarter of 2007 were impacted by accrued compensation expense of $96,880 relating to potential future performance-based stock compensation under an employment agreement with the senior manager of this segment, which agreement (and such accrual) was not in effect for the first quarter of 2006.

Revenues for the Ad Sales segment increased 5.8 percent from the prior-year period to $2.4 million in the first quarter of 2007.  The Ad Sales segment includes Hollywood.com’s revenues from selling advertising on Hollywood.com, Broadway.com and MovieTickets.com, and CinemasOnline’s revenues from selling advertising on theatre Web sites and plasma screens in the U.K. Hollywood.com receives commissions on the ads it sells on MovieTickets.com.  For the first quarter of 2007, the growth in Ad Sales revenue was primarily from Hollywood.com’s revenue increase of approximately 14.5 percent over the first quarter of 2006.  The Ad Sales segment continues to build its ad sales force ahead of the busy summer movie season. 

EBITDA* for the Ad Sales segment was a loss of $339,151 in the first quarter of 2007, an increase in loss of $195,954 as compared to the first quarter of 2006. EBITDA for the quarter was impacted by costs of expansion of the segment’s sales force, as it takes time for new sales personnel to contribute meaningfully to segment performance.

Hollywood.com Television (“HTV”), the Company’s free Video-on-Demand cable TV network, generated $78,175 in revenue for the first quarter of 2007, compared to $58,299 in the first quarter of 2006.  Growth in HTV’s revenue is expected to continue during 2007 as ad sell-through and viewer usage increases as anticipated.

MovieTickets.com, in which Hollywood Media owns a 26.2 percent equity interest, reported in a recent press release that on Friday, May 4, Spider-Man 3™ broke MovieTickets.com’s single day ticket sales record.

SELECT SEGMENT HIGHLIGHTS

The following tables provide revenue, EBITDA* and net income data for our three highest revenue generating segments: Broadway Ticketing, Data Business and Ad Sales. The tables below should be reviewed in conjunction with (i) the “Note on EBITDA” in this press release below and (ii) the attached financial tables which include EBITDA results for all of our reportable segments, with reconciliations to the GAAP results reflected in Hollywood Media’s consolidated income statements. The segment results for our operating divisions do not include expenses in our “Other” segment comprised mainly of specified corporate and public company expenses.

Quarter Ended March 31 (“Q1”)

Net Revenue

 

Q1 2007

Q1 2006

% Change

Broadway Ticketing

$24,033,943

$18,445,655

30.3%

Data Business

$1,648,721

$1,525,438

8.1%

Ad Sales

$2,413,065

$2,280,873

5.8%

EBITDA*

 

Q1 2007

Q1 2006

% Change

Broadway Ticketing (a)

$432,381

$903,169

-52.1%

Data Business (b)

$584,490

$650,797

-10.2%

Ad Sales

$(339,151)

$(143,197)

-136.8%

Net Income (Loss)

 

Q1 2007

Q1 2006

% Change

Broadway Ticketing (a)

$380,384

$845,245

-55.0%

Data Business (b)

$510,777

$606,843

-15.8%

Ad Sales

$(573,612)

$(442,527)

-29.6%

____________________  
(a)  The Broadway Ticketing segment’s EBITDA and Net Income in the first quarter of 2007 as compared to the first quarter of 2006 was negatively impacted by approximately $0.5 million in increased operating expenses due to several transitional and other factors including: a full quarter of operating loss at the developing U.K. based Theatre.com ticketing business launched in February 2006; redundant group ticketing operating expenses until the Company completes the integration of the Showtix business, expected in the third quarter of 2007; temporary redundant lease expense while we move our New York offices; and the expansion of the ad sales department. 

(b)  Data Business results include accrued stock compensation of $96,880 for the three months ended March 31, 2007, relating to potential future performance-based compensation under an employment agreement with the senior manager of this segment, which agreement (and such accrual) was not in effect for the first quarter of 2006. The EBITDA presented for the Data Business is “EBITDA (Modified)” which excludes the sold Baseline StudioSystems business for the first quarter of 2006.

Teleconference Information
Management will host a teleconference to discuss Hollywood Media’s 2007 first quarter financial results on Thursday, May 10, 2007 at 4:30 p.m. Eastern Time. To access the teleconference, please dial 800-418-6860 (U.S.) or 973-935-8756 (international) approximately five minutes prior to the start of the call. The reference passcode for the call is 8763555. The teleconference will also be available via live webcast on the investor relations portion of Hollywood Media’s Web site, located at http://www.hollywood.com/about_us/. Following prepared remarks, management will take questions from the audience via phone and e-mail. To ask a question via e-mail, please send your questions to questions@exec.hollywood.com in advance of, or during, the live call.

If you are unable to listen to the live teleconference at its scheduled time, there will be a replay available through May 17, 2007 and can be accessed by dialing 877-519-4471 (U.S.), 973-341-3080 (Int’l), passcode 8763555. An archived version of the webcast will also be available on the investor relations portion of Hollywood Media’s Web site.

About Hollywood Media Corp.

Hollywood Media Corp. is a leading provider of news, information and ticketing covering the entertainment and media industries. Hollywood Media’s businesses include: its Data Business division including CinemaSource, EventSource, and ExhibitorAds; its Broadway Ticketing division including Broadway.com, 1-800-Broadway, Theatre Direct International, and London-based Theatre.com; and its Ad Sales division including Hollywood.com and the U.K.-based CinemasOnline. Other Hollywood Media businesses include Hollywood.com Television, a free VOD cable TV network, and Hollywood Media’s minority interest in MovieTickets.com.

*Note on EBITDA
EBITDA is a non-GAAP financial measure, defined as net income before interest, taxes, depreciation and amortization. EBITDA (Modified) is defined as loss from continuing operations before interest, taxes, depreciation and amortization on continuing operations. Hollywood Media has presented EBITDA in this release because it considers such information an important supplemental measure which management utilizes as one of its tools in evaluating performance and believes it is frequently used by securities analysts, investors and other interested parties in the evaluation and comparison of companies in our industry as well as our results of operations from period to period. EBITDA has limitations as an analytical tool, and you should not consider it in isolation, or as a substitute for Hollywood Media’s financial results as reported under GAAP. Some of these limitations are: (a) EBITDA does not reflect changes in, or cash requirements for, Hollywood Media’s working capital needs; (b) EBITDA does not reflect interest expense, or the cash requirements necessary to service interest or principal payments, on Hollywood Media’s debts; and (c) although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be replaced in the future, and EBITDA does not reflect any cash requirements for such capital expenditures. Because of these limitations, EBITDA should not be considered as a principal indicator of Hollywood Media’s performance. Hollywood Media compensates for these limitations by relying primarily on Hollywood Media’s GAAP results and using EBITDA only supplementally. Hollywood Media has provided a reconciliation of net income to EBITDA in the attached tables.

Note on Forward-Looking Statements
Statements in this press release may be “forward-looking statements” within the meaning of federal securities laws. The matters discussed herein that are forward-looking statements are based on current management expectations that involve risks and uncertainties that may result in such expectations not being realized. Actual outcomes and results may differ materially from what is expressed or forecasted in such forward-looking statements due to numerous potential risks and uncertainties, including, but not limited to, the need to manage our growth and integrate new businesses, our ability to realize anticipated revenues, cost efficiencies and sources of capital, the impact of potential future dispositions or other strategic transactions by Hollywood Media, our ability to develop and maintain strategic relationships, our ability to compete with other media, data and internet companies, technology risks, the volatility of our stock price, and other risks and factors described in Hollywood Media Corp.’s filings with the Securities and Exchange Commission including our Form 10-K for 2006. Such forward-looking statements speak only as of the date on which they are made.

Attached are the following financial tables:

CONDENSED CONSOLIDATED BALANCE SHEETS (UNAUDITED)
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (UNAUDITED)
SEGMENT SUMMARY FINANCIAL DATA AND EBITDA RECONCILIATION